News Release
CWT Helps International Businesses Find the Best Times to Plan Multi-Country Meetings
CWT Continues to Reinforce its Mobile Offering
AMSTERDAM, December 4, 2012 – CWT announced the launch of CWT 78 BizDays, a new mobile app that helps find the most convenient day and time to schedule an international call, video conference, event or meeting.
CWT developed the app in partnership with Michael Segalla, professor of management at HEC*
Paris, who conducted research in this area. According to an article he published in
Harvard Business Review, approximately one third of the days in a year are “holiday-free
days.”
“Scheduling an international meeting, face-to-face or by conference call, is challenging in
today's global environment,” commented Professor Segalla. “I found very few common working days
available for a meeting after accounting for all typical national and religious holidays observed
around the world.”
Based on Segalla’s findings, CWT 78 BizDays was developed to help organise international meetings at the best possible time for participants located in various countries. In addition, the meeting organiser can send participants a meeting notification via email directly from the CWT 78 BizDays app. Users can also find a wealth of country-specific information within the app, including background on the holidays that are celebrated in any given country.
CWT is committed to investing in mobile solutions that support its promise to deliver the perfect trip to business travellers. Working with its newly-acquired subsidiary, WorldMate, CWT will be integrating additional functionalities into its mobile tools to ensure that travellers benefit from an even broader range of on-the-go services. Developed in-house, CWT 78BizDays is another key step in CWT’s mobile technology roadmap.
“With the explosion of mobile, travellers are using their mobile devices to plan, book and adjust their travel arrangements, in the same way we are expecting meeting organisers to use mobile devices more and more to plan and organise their international meetings. CWT 78 BizDays can help them do that,” said Patrice Simon, innovation leader for CWT.
CWT 78BizDays joins both CWT’s family of mobile apps, including CWT To Go™, and CWT’s range of meeting tools, including CWT Meeting Optimizer, which helps meeting organisers easily find the best location for a meeting of any size.
The app is available on iPad and iPhone from the iTunes apps store. Alternatively CWT 78BizDays can also be used via the website at www.cwt78bizdays.com/.
*Hautes Études Commerciales (HEC) of Paris is one of the leading business schools in France and in Europe.
About Carlson Wagonlit Travel
CWT is a global leader specialising in managing business travel and meetings and
events. CWT serves companies, government institutions and non-governmental organisations of all
sizes in more than 150 countries and territories. By leveraging both the expertise of its people
and leading-edge technology, CWT helps clients derive the greatest value from their travel
programme in terms of savings, service, security and sustainability. The company is also committed
to providing best-in-class service and assistance to travellers. CWT services and solutions
comprise Traveller & Transaction Services, Programme Optimisation, Safety & Security,
Meetings & Events and Energy Services. In 2011, sales volume for wholly owned operations and
joint ventures totalled US$28.0 billion. As part of its commitment to responsible business, CWT is
a signatory of the United Nations Global Compact Ten Principles. For more information about CWT,
please visit our global website at
www.carlsonwagonlit.com. Follow us on Twitter
@CWT_UK.
Media contacts
Carrie-Ann Cooper or Christine Fischer
CWT UK
+44 (0)20 3353 1110/1113 (office)
+44 (0)7785 458 884/ +44 (0)7920 863 180(mobile)